Mindful Consumption
Based on 1750+ hrs of brainstorming with stakeholders from 60+ institutions serving in 10 different domains placed across 7 countries and online & on-ground research, Mindful Consumption evolved as a paradigm shifting tool for bringing the much needed Systemic Change in our Society.
Genesis of the Idea
The gap between rich and poor is at all-time high. We have gradually minimized the interaction with our community members the way we used to do in past. Our work has silently become the 'Heart of Life' from being just the 'Part of Life'. We can clearly witness the decline of Emotional Quotient in and around us. WHY?
Social Development context
Millions of non-profits have been serving for decades, but we are still far from reaching our goals.
The adjoining figure states a harsh fact(in Indian context) that even if each non-profit takes care of just 36 families in holistic manner, most of the problems will be solved. But it doesn't happen. WHY?